For Immediate Release
DHI Welcomes Three New Florida-Based Clients
August 8, 2006 — DHI Advertising and Design is pleased to announce its selection as agency of record for three new and diverse clients, all with varying locations within Florida.
Surgical Outcome Support (SOS), Reflections on the River, and The Laughing Dog Gallery have selected DHI’s award-winning advertising and design services. They join such clients as Abercrombie and Kent, Embry-Riddle Aeronautical University, Lowe’s, Seacoast National Bank, Brink’s and the Indian River County Chamber of Commerce.
Surgical Outcome Support (SOS)
SOS is a member only, Jupiter-based company that provides perioperative
and postoperative services to patients, their surgeons, healthcare practitioners,
and medical device companies. Their mission is to improve the outcomes
of patients who undergo surgery by improving communication between those
patients and their healthcare providers.
DHI was awarded the business-to-business marketing and advertising account, which will introduce SOS to the medical community, and drive licensed healthcare providers to the new web-based program.
Frank Ambrose, Chief Operating Officer, said, “Every interaction we have had with DHI has made us feel like our company is their most important client. I am impressed with how they are able to tailor their services to our specific needs.”
The new marketing campaign will launch nationwide in early 2007.
Reflections on the River
Reflections on the River in Sebastian is a 24-unit condominium
complex located on the Intracoastal Waterway. It offers one of the last
affordable, waterfront communities in Indian River County.
After interviewing three marketing firms, Reflections on the River selected DHI to design and develop a complete marketing and advertising program, including a brand identity package, full-color brochure, architectural illustrations, print advertising, signage, and media planning and buying. Commercial marketing materials will follow the residential launch.
"We chose to expand our relationship with DHI from residential projects to commercial projects based on creativity, consistent follow-up, and timely delivery of materials. There is a collegiate atmosphere throughout the office with a personal touch to all aspects of the business," Tom Scott, President of Reflections on the River, said.
The final phase of the residential community is slated for construction in September 2006, with pre-construction sales currently underway.
The Laughing Dog Gallery
Located on Cardinal Drive in Vero Beach, The Laughing Dog Gallery
features one-of-a-kind, contemporary art and jewelry by more than 250
artists. The use of mixed media at a practical price point is the gallery’s
hallmark.
Susie Wilber, Owner and Top Dog, said, “We selected DHI based on their understanding of our sophisticated audience, and the agency’s proven ability to design marketing materials for high-end products.”
DHI has been charged with creating new print advertising and a dynamic brochure that will increase awareness about their professional services and unique gift options. The new materials will launch in October 2006.
DHI was founded in 1983 in Chicago as collaboration between Jorie Butler Kent and Carl Miller. Twenty-three years later, DHI continues to create advertising and design for high-end products and services. To learn how DHI can help you, please visit www.DHI.com or call 800.234.8001.
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